FUTURE WORK ACADEMY

POSITION YOURSELF
ON LINKEDIN TO
BECOME A MAGNET
FOR OPPORTUNITIES!

FUTURE WORK ACADEMY

POSITION YOURSELF ON LINKEDIN TO BECOME A MAGNET FOR OPPORTUNITIES!

WHAT IS THE FUTURE WORK ACADEMY

A strategic approach to increase your visibility on LinkedIn to be seen as a thought leader! Make customers aware of you and win them over!

The Future Work Academy is an intensive 12-weeks online live-training for professionals who want to learn how to position and brand themselves on LinkedIn to attract new opportunities.

Especially in recent times, your digital presence will decide about loss or success. We are currently all working from home and are unable to physically spend time with prospects, clients, potential employers, colleagues and our community. However, we want to stay on top of their mind and be seen as relevant.

That’s why we have created the Future Work Academy, designed to help you to discover the methods and tools that have allowed us and our clients to be seen as an authority in your industry on LinkedIn.

A 12 WEEKS PROGRAM FOR CREATORS AND IMPLEMENTERS

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SUCCESS SPREAD OVER 4 PHASES:

1. Personal Branding: Define your X-Factor!

2. Strategic Networking: Turn strangers into companions & clients!

3. Content Creation: Content is king! Get your message across!

4. Routines & Integration: Create habits for your LinkedIn success!

TRUE TRANSFORMATION HAPPENS FROM INSIDE OUT

That is why we make sure all of these phases
are aligned with your identity and values.

A 12 WEEKS PROGRAM FOR CREATORS AND IMPLEMENTERS

LinkedIn Logo BLB

SUCCESS SPREAD OVER 4 PHASES:

1. Personal Branding: Define your X-Factor!

2. Strategic Networking: Turn strangers into companions & clients!

3. Content Creation: Content is king! Get your message across!

4. Routines & Integration: Create habits for your LinkedIn success!

TRUE TRANSFORMATION HAPPENS FROM INSIDE OUT

That is why we make sure all of these phases
are aligned with your identity and values.

AT THE END OF 12 WEEKS

AT THE END OF 12 WEEKS

SESSION 1

PERSONAL BRANDING

You defined who you are, what you really want to achieve, which services you want to offer.

You gained clarity on your professional goals.

You know who your target group is and which customers you want to have.

You created a strong & professional LinkedIn Profile reflecting your personal brand.

STRATEGIC NETWORKING

You are visible to the right people at the right time.

You know how to find your target group and how to address them professionally so that they network with you and become your customers.

You have built a network of relevant people.

You have found a motivating environment with your group that brings you forward, pushes you and gives you feedback.

CONTENT CREATION

You have a method to consistently create valuable content to get your message across.

You know what makes great content.

You know how to structure your articles & posts, who and what you should tag.

You know how to use the LinkedIn algorithm for yourself.

ROUTINES & INTEGRATIONS

You learned how others “do” their business on LinkedIn.

You learned how to save time when communicating or anything around comes.

You have found your new habits and ways of working with social media at ease.

WHAT DOES IT TAKE TO MASTER
YOUR SUCCESS ON LINKEDIN?

WHAT DOES IT TAKE TO MASTER YOUR SUCCESS ON LINKEDIN?

To start with, every social media platform works differently. That is why you need to have a strategy in place to get the most out of your time spent on LinkedIn.

There are over 650 mil professionals on LinkedIn, which means a great pool of opportunities and at the same time, it poses the question: How will you stand out to be seen?

Maybe you read some myths about the LinkedIn algorithm, how “specific hashtags will make your posts go viral” or that “as long as you keep on posting content, opportunities will come to you”. In our experience that is not how it works. The uncomfortable truth is: “You get what you give!”

What do we mean by that?

It means you need to put in some brain juice and invite creativity to leverage your unique positioning to see results. Social media is not like a magic box that gets you every imaginable result just by playing tricks.

That is why we put this bootcamp together:

To make sure you don’t feel frustrated or give up too soon by avoiding the most common traps on LinkedIn as well as to make sure you avoid losing time by following our proven methods.

IF NOT YOU - WHO? IF NOT NOW - WHEN?

Schedule a 1-1 Call with us to find out more about our Future Work Academy

THE COURSE BREAKDOWN

THE COURSE BREAKDOWN

There are 10 live sessions (plus a comprehensive workbook containing 50+ pages of methods, tools and tips).

Here’s the framework so you can make sure the program is right for you.

 SESSION 1 – KICK OFF

Get ready for your challenge!

Get to know your coach & your group.

What is LinkedIn, how can you benefit from it,
what do you want to achieve?

Take a professional approach
and make your first steps.

SESSION 2 – PERSONAL BRANDING

Define who you are
and which services you want to offer.
What is your X-Factor?
What do you really want to achieve,
what are your professional goals
and how to present this on LinkedIn.

SESSION 3 – YOUR ONLINE BUSINESS CARD

Step up your online brand: Become visible on LinkedIn.

Be perceived as an expert in your field.
Creating trust via social media.

SESSION 4 – LINKEDIN SEARCH ENGINE

Find out who is with you: Don’t be a stranger, be a thought leader!

How do I efficiently search & find my target group & inspiring characters?

SESSION 5 – STRATEGIC NETWORKING

Push it: Turn Strangers into companions.

Built yourself a network of relevant people!
Network with your future customer and people who will take you further.

SESSION 6 – LINKEDIN NEWS FEED

Tune in: Listen to social voice.
Understand and master the LinkedIn news feed.

SESSION 7 – CONTENT CREATION: BASICS

What do I report about?
How do I find topics?
How does storytelling work?

Heat up the crowd: Share your insights!

SESSION 8 – ADVANCED CONTENT CREATION

Put all your learnings together
and use the LinkedIn algorithm for you!

Use the right hashtags, mention the right people,
choose the right words, integrate call-to-actions optimally!

 SESSION 9 – EXPERT CONTENT CREATION

Final push: Keep your content consistently coming.

Learn how to integrate social media into your everyday life
in a simple and time-effective way. Integrate new habits.

SESSION 10 – YOU'RE THE EXPERT

Feedback & Review.

GRADUATION:
Challenge accomplished.

 

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HOW WE ENSURE THAT THE PROGRAM IS A COMPLETE SUCCESS FOR YOU!

HOW WE ENSURE THAT THE PROGRAM IS A COMPLETE SUCCESS FOR YOU!

In addition to the pure content, you will get a lot
of extras, service & support

WEEKLY LIVE SESSIONS

All our coachings are live and the coach responds individually to the group.

RECORDINGS

If you miss a coaching session, you can always watch the recording on our sharekit platform, to which you get your own access.

WORKBOOK*

You will receive an exclusive workbook with best practice examples, templates & further input.

GUIDANCE & MOTIVATION

Your coach leads & motivates you to the maximum for the Bootcamp! She knows exactly what causes difficulties, how to get you unstuck and unlock your potential to shine. There are also great challenges! Be curious!

MOTIVATING COMMUNITY

Experience shows that a breathtaking group dynamic is created from which you can profit greatly! We motivate & support each other! No matter if you are a CEO or just starting your own business: We communicate on one level & you can learn an incredible amount from your counterpart!

PRIVATE LINKEDIN GROUP

You will be invited in our private LinkedIn Group, where you can share ideas, get feedback and connect with other participants, mentors and coaches. It’s a learning environment, which means you’re free to exchange and explore ideas, as well as to get those “high fives” when you want to share something exciting in your self-improvement journey.

SMALL GROUPS

We accept a maximum of 10 participants, to ensure that we can respond to each one individually.

PERSONAL BRANDING

We specifically sharpen your profile so that your target group is aware of you and knows exactly what you stand for or what they get from you!

PERSONAL CONTENT REVIEW*

You get expert feedback on your content! Plus special tricks & tips on how to reach YOUR target group even better!

1:1 CALL*

In a 1:1 session with your coach, you will receive maximum support.

SUCCESS MEASUREMENT*

We make your success visible in numbers!

MASTERMIND*

Take part in our amazing Mastermind Sessions and meet Socail Selling Stars!

NETWORK FOR YOUR FUTURE

We have already established several cooperations among the participants! Profit together from your networks!

CERTIFICATION

At the end you will receive a certificate that you are now a real LinkedIn expert!

TECHNICAL SUPPORT

We take customers care to heart. If you have technical issues or are imply having a challenge you need help with, write us and we’ll take care of you as quickly as we can.


* = depending on your chosen program

HOW MUCH TIME YOU WILL NEED

HOW MUCH TIME YOU WILL NEED

The course lasts a total of 12 weeks with weekly meetings.

In terms of time, we recommend that you calculate about 2 hours per week to attend the live training, complete your self-learning experience and – if you’d like – engage with the community.

Naturally, the more focus and dedication you put into the Future Work Academy, the more you’ll get out of it.

But if you’re not able to attend the live sessions, don’t worry.
Go through the program as best you can, you have the opportunity to watch the recordings.

 

WHAT PARTICIPANTS SAY ABOUT OUR COACHING PROGRAMS

The participants of our boot camp come from different backgrounds:
CEO of a large company or self-made man or woman.
Find out what they say about our coaching programs!

WHAT PARTICIPANTS SAY ABOUT OUR COACHING PROGRAMS

The participants of our boot camp come from different backgrounds:
CEO of a large company or self-made man or woman.
Find out what they say about our online coaching programs!

Alexander Eggers

Alexander Eggers
Microsoft MVP,
Teams Expert for SMB,
Advocate, Speaker

I wanted to get even more out of LinkedIn and generate really professional leads!

Thanks to the use of my newly acquired knowledge I am now perceived as an expert – and contacted!

"I only really clicked when a first lead came in via LinkedIn. That's when I knew I didn't want to rely solely on my own knowledge, but rather on professional support to realize the full business potential of the channel. After 10 weeks of Bold LinkedIn Bootcamp, I can say: The investment has definitely paid off!

Tobias Eickelpasch

Tobias Eickelpatsch
Enthusiastic email expert,
Help experienced entrepreneurs
to successful email marketing

First I was afraid and doubtful, if I would make the Bold LinkedIn Bootcamp! It is a ,Bootcamp' and not a vacation camp. But then a complete stranger suddenly wrote to me that my profile was awesome!

"I had wanted to dive into the depths of modern selling for a long time, but at the same time, I had doubts about whether I would survive a boot camp. After 10 weeks of stretching, kneeling and perfecting, I can say: it was worth it! I now know which content strategies lead to success. And when strangers tell me that my profile looks professional, I must have done a lot of things right. Thanks Team FRANSCHA!”

First I was afraid and doubtful, if I would make the Bold LinkedIn Bootcamp! It is a ,Bootcamp' and not a vacation camp. But then a complete stranger suddenly wrote to me that my profile was awesome!

"I had wanted to dive into the depths of modern selling for a long time, but at the same time, I had doubts about whether I would survive a boot camp. After 10 weeks of stretching, kneeling and perfecting, I can say: it was worth it! I now know which content strategies lead to success. And when strangers tell me that my profile looks professional, I must have done a lot of things right. Thanks Team FRANSCHA!”

Tobias Eickelpasch

Tobias Eickelpatsch
Enthusiastic email expert,
Help experienced entrepreneurs
to successful email marketing

IF NOT YOU - WHO? IF NOT NOW - WHEN?

Schedule a 1-1 Call with us to find out more about our Future Work Academy.

WHAT DO OTHERS SAY ABOUT US?

WHAT DO OTHERS SAY ABOUT US?

It was probably one of my best decisions in 2020 to participate in FRANSCHA's LinkedIn Bootcamp. For me LinkedIn was somehow not tangible, I was afraid to really show myself, to write posts, because I always thought it has to be so professional & I'm only allowed to show professional content.

Michaela Brugger
Mental coach & psychologist for
executives and employees

Barbara Pelkmann

“The technical aspects of how to use LinkedIn, the way to present content and most of all the relational aspect of social media let to great learning curves in the last weeks. Thank you both for your wonderful work."

Barbara Pelkmann
Entrepreneur & Coach

Vor meiner Teilnahme am Bold LinkedIn Bootcamp waren meine Social Media Aktivitäten "ungeplant" und in gewisser Weise auf Try and Error aufgebaut. Mir fehlte der Moment in dem es den berühmten Klick machte. Der Aufbau des Bootcamps hat mir viele Klick Momente beschert und viele Einblicke hinter die Kulissen.

Christoph Twiehaus
CEO Skillkom GmbH

Kirsten Ishorst

“During the master class I learned how to set up my profile and started to add additional contacts to my network. I posted my first posts and found out about #wirvsvirus while working on them (…) and last but not least I wrote my first own blog post during that time. Thank you very much Franziska & Patrizia for our superb teachings!"

Kerstin Ishortst
Head of Product Management

 

COMPANIES WE HAVE WORKED WITH